Direct-to-video or straight-to-video refers to the release of a film to the public immediately on home video formats rather than a theatrical release or television broadcast.Because inferior sequels or prequels of larger-budget films may be released direct to video, review references to direct-to-video releases are often pejorative. Direct-to-video release has also become profitable for independent filmmakers and smaller companies. It is not unusual for a direct-to-video genre film (with a high-profile star) to generate well in excess of $50 million revenue worldwide.
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